
The simplest way to queue posts across every major network, with the most generous free plan in the category.
33 tools that publish to Facebook Pages (and in some cases Groups), including link posts, photo albums, Reels and Stories.

The simplest way to queue posts across every major network, with the most generous free plan in the category.

Scheduling plus analytics and ad reporting in one dashboard, with a free tier that is actually useful.

Bulk scheduling, recycling and a media library at a creator-friendly price, with the widest network list of the budget tools.

Visual planner, link in bio and user-generated content tools, built around the Instagram grid.

Built around client approvals: comment, approve and publish from one pixel-perfect draft.

The original Instagram grid planner, now with TikTok and Pinterest, for creators who care about the feed aesthetic.

Category-based evergreen queues that keep a calendar full on autopilot.

Agency features (inbox, reviews, white-label reports) at a lower price than the usual suspects.

Inbox-first social management for agencies and mid-size teams, with listening and strong reporting.

AI-powered scheduler with performance prediction, conditional posting and a strong recycling engine.
Facebook is the most widely supported network in this directory, so the decision is rarely about whether a tool supports it and more about what else you need. Meta Business Suite is free and perfectly adequate if you only post to Facebook and Instagram. Third-party schedulers earn their fee when you add more networks, need approvals, or want inbox and reporting in the same place.
Group posting has been restricted by Meta and is now rare; if you rely on it, confirm support before paying.
Meta Business Suite is free and includes scheduling, a shared inbox and basic insights for Facebook and Instagram. Buffer, Publer and Metricool also include Facebook on their free plans.
Meta removed most third-party Group publishing in 2024. A few tools still support it for groups you administer; check the profile page for the current status.
Most of the larger tools publish Reels directly. Story support is more limited and often restricted to plain photos or videos.