25 tools that publish updates, offers and events to Google Business Profiles, useful for local businesses and agencies managing many locations.
Value-priced agency scheduler with bulk upload, client approvals and white-label reports.
Premium enterprise platform with the best inbox and reporting in the category, priced per seat.
Scheduler with content discovery, automation recipes and an AI writer, aimed at agencies and content teams.
Agency scheduler with client approvals, white-label dashboards and one of the longest track records in the category.
Affordable scheduling with a smart queue and CRM integration, strongest if you already use Zoho.
Marketing calendar with social scheduling, ReQueue recycling and a free plan for one user.
Agency planner built around client approvals, with a calendar clients can review without an account.
Self-hosted scheduler built on Laravel, with a free Lite edition and a paid Pro licence for teams.
Engagement-first platform with a powerful inbox, moderation rules and approvals, priced below Sprout.
Agency platform with auto-post queues, a unified inbox, local SEO tools and white-label on the top plan.
Google Business Profile posts show in Maps and Search, which makes them valuable for local businesses even though they are easy to forget. Agency-oriented schedulers (Sendible, SocialPilot, Vista Social, Zoho Social) tend to support multiple locations and post types. Posts expire after a period, so a recycling feature is useful here.
Buffer, Metricool, Publer, SocialBee, Sendible, SocialPilot, Vista Social, Zoho Social, Agorapulse, eclincher and Mixpost all support it.
Sendible, SocialPilot and Vista Social support offer and event post types. Many tools only support standard updates.
Google lets you create posts natively but not schedule them. Buffer and Publer include Google Business on their free plans.