25 tools that publish updates, offers and events to Google Business Profiles, useful for local businesses and agencies managing many locations.
The original evergreen recycler: build a content library once and Edgar reposts it on a schedule forever.
AI-first scheduler that generates captions, hashtags and images from a prompt, with a Canva-style editor.
Library-based recycling scheduler with an inbox, white-label reports and client management for agencies.
Budget all-rounder with bulk upload, recycling, an inbox and a free plan for three accounts.
Turns blog posts into year-long drip campaigns of social posts automatically.
Google Business Profile posts show in Maps and Search, which makes them valuable for local businesses even though they are easy to forget. Agency-oriented schedulers (Sendible, SocialPilot, Vista Social, Zoho Social) tend to support multiple locations and post types. Posts expire after a period, so a recycling feature is useful here.
Buffer, Metricool, Publer, SocialBee, Sendible, SocialPilot, Vista Social, Zoho Social, Agorapulse, eclincher and Mixpost all support it.
Sendible, SocialPilot and Vista Social support offer and event post types. Many tools only support standard updates.
Google lets you create posts natively but not schedule them. Buffer and Publer include Google Business on their free plans.