Publer vs SocialPilot
Side-by-side pricing, platforms and features, with a verdict for each type of team.
Bulk scheduling, recycling and a media library at a creator-friendly price, with the widest network list of the budget tools.
Value-priced agency scheduler with bulk upload, client approvals and white-label reports.
Feature by feature
| Publer | SocialPilot | |
|---|---|---|
| Pricing | ||
| Free plan | Yes | Trial (14 days) |
| Cheapest paid plan | $12 / mo | $30 / mo |
| Free trial | 7 days | 14 days |
| Pricing model | Billed monthly; extra accounts $4 each | Billed monthly; cheaper annually |
| Platforms | ||
| Posts, Reels, Stories | Posts, Reels, Stories | |
| X / Twitter | Posts, threads | Posts |
| Pages and profiles | Pages and profiles | |
| TikTok | Direct publish | Direct publish |
| Pages, groups | Pages, groups | |
| YouTube | Videos, Shorts | Videos, Shorts |
| Pins | Pins | |
| Threads | Posts | Posts |
| Bluesky | Posts | Posts |
| Mastodon | Any instance | No |
| Google Business Profile | Updates | Updates, offers, events |
| Other networks | Telegram, WordPress | Tumblr |
| Features | ||
| Content calendar | Yes | Yes |
| Approval workflow | Business plan | Standard plan+ |
| AI caption writing | Yes | Yes |
| Best time to post | Yes | Yes |
| Bulk upload (CSV) | Yes | Yes |
| Evergreen recycling | Yes | Premium plan+ |
| Analytics & reports | Yes | Yes |
| Social inbox | No | Standard plan+ |
| Link in bio page | No | No |
| First comment | Yes | Yes |
| Mobile app | iOS, Android | iOS, Android |
| Browser extension | Yes | Yes |
| API access | Business plan | No |
| White-label reports | No | Premium plan+ |
| Client workspaces | Business plan | Yes |
| Details | ||
| Editorial score | 4.5 / 5 | 4.3 / 5 |
| Best for | Creators and small businesses who want every feature cheaply | Cost-conscious agencies |
| Apps | Web, iOS, Android | Web, iOS, Android |
| Founded | 2012 | 2014 |
Which should you choose?
Publer scores 4.5 against 4.3 for SocialPilot. Publer is bulk scheduling, recycling and a media library at a creator-friendly price, with the widest network list of the budget tools. SocialPilot is value-priced agency scheduler with bulk upload, client approvals and white-label reports. On price, Publer starts lower at $12 / mo. Publer publishes to 13 networks and SocialPilot to 11.
Publer packs a surprising amount into a cheap plan: bulk CSV scheduling, evergreen recycling, a media library with Canva integration, AI writing and support for Mastodon, Bluesky, Threads, Telegram and WordPress alongside the usual networks. The free plan covers three accounts.
Read the full Publer review →SocialPilot competes on price per profile: the Standard plan gives 15 accounts and three users for less than Hootsuite charges for one user. Bulk CSV upload, an inbox, client approvals and white-label reporting cover the agency checklist, and the AI assistant is adequate.
Read the full SocialPilot review →